About us – nextMedia.Hamburg

This is

Our mission

Promoting media innovations – and making them visible

We are the regional initiative for the Hamburg media and digital scene. As a hub within Hamburg’s media ecosystem, our mission is to support the innovation-driven collaboration between media and digital companies, universities, their students, and local movers and makers. We believe in open innovation processes as a way to boost successful business ideas, entrepreneurial spirit, and knowledge acquisition.

Our goal is to further strengthen and expand Hamburg’s top position as a media city.

Hamburg: City of Content

It’s hard to find another city home to so many media companies of national and international significance. In addition to SPIEGEL, Rocket Beans Entertainment, New Work SE, Jung von Matt and Online Marketing Rockstars, numerous global players such as Google, Snapchat, Facebook and Twitch operate their German business from Hamburg.

The media, digital, and creative sectors are key industries for the city of Hamburg – and they play an important role in maintaining and developing social and cultural public discourse, far beyond the city.

Hamburg's ecosystem

We work and think together with these and other companies, exploit innovation potential, design business models and shape the future of the media and digital economy in Hamburg – and beyond.

Our crew

Nina is the first point of contact for the diverse topics of the media and digital economy. Prior to that, Nina, who holds a doctorate in business administration, worked for the Spiegel Group for several years. As Head of Digital Marketing, she was most recently responsible for digital product and sales marketing management as well as technology cooperations. She implemented numerous digital projects and worked on setting up the group's innovation management. In the meantime, Nina taught at the University of Hamburg, consulted independently for companies and was an external assessor for the Google Digital News Innovation Fund. She is a panel member of the IFB's InnoFounder program as well as active on the advisory board of Social Media Week Hamburg and the advisory board of the Hamburg Media School's JIP.

Nina Klaß

Head of nextMedia.Hamburg
T +49 40 / 23 72 435 62
Nina.Klass@nextmedia-hamburg.de

Paula is our Communications Manager. She studied media and communication sciences and politics at Martin Luther University in Halle (Saale) and worked part-time at a TV production company in Leipzig. She also gained experience in the fields of journalism, public relations and event management at various stations. She is currently completing her master's degree in journalism and communication science at the University of Hamburg.

Paula Lauterbach

Communications Manager
T +49 40 / 23 72 435 68
Paula.Lauterbach@nextmedia-hamburg.de

As program manager, Bruno is the contact person for the incubator Media Lift and for the Prototyping Lab. He studied political science and cultural studies in Leipzig as well as management, organization and culture at the University of St. Gallen. During his studies, he gained experience in public relations and marketing at a PR agency, Finanztip and the Executive School St. Gallen. After working for SAP and a digital agency, he most recently worked as an innovation scout for a Hamburg-based science platform.

Bruno Marks

Program Manager
T +49 40 / 23 72 435 67
Bruno.Marks @nextmedia-hamburg.de

As Community and Marketing Manager, Rouven is the contact person for the nextMedia community, event collaborations and the nextMedia.Sessions. He studied social economics with a focus on market-oriented management at the University of Hamburg and worked part-time in the music and audio sector. Most recently, he was involved in the business development of a multimedia project in the children and family sector and is also active as a musician in Hamburg.

Rouven Leonavicius

Community & Event Manager
T +49 40 / 23 72 435 61
Rouven.Leonavicius@nextmedia-hamburg.de

Louisa is a communications and program manager at nextMedia. She is responsible for industry communications and the Storytelling Funding program. She studied sociology, political science and education in Munich and Freiburg. During and after her studies, she already gained experience in public relations and communications work, as well as in cross-media editorial work in documentary film production. Most recently, she led a media literacy project to support budding journalists at the Jugendpresse Deutschland e.V.

Louisa Zwenger

Communicatios and Program Manager
T +49 40 / 23 72 435 63
louisa.zwenger@nextmedia-hamburg.de

As program manager at nextMedia.Hamburg, Angelika is responsible for the Innovator Circle, Content Foresight and the Advisory Board. She studied Popular Music and Media in Paderborn and Systematic Musicology in Hamburg. Along the way, she gained experience in event management, project management consulting and promotion, and product management of digital solutions.

Angelika Wall

Program Manager
T +49 40 / 23 72 435 64
angelika.wall@nextmedia-hamburg.de

Lara supports the team as a project assistant in the area of communication and is responsible for our website and for performance marketing. She studied media and communication studies and ethnology at the University of Hamburg. She is currently completing her master's degree in journalism and communication science. In addition to her studies, she worked in the area of online communication at Plan International and the foundation Stiftung Hilfe mit Plan for four years.

Lara Betz

Project assistant
lara.betz@nextmedia-hamburg.de

Cigdem is the contact person for corporates at nextMedia.Hamburg. As program manager, she is responsible for the Innovator Circle, Content Foresight and the Advisory Board. The trained media businesswoman studied Publishing at the HTWK Leipzig and Book Studies at the University of Mainz.After working for DIE ZEIT, Bookwire and Holtzbrinck ePublishing, she was most recently Manager Strategy & Innovation at the Börsenverein des Deutschen Buchhandels e. V. (German Publishers & Booksellers Association).

On parental leave

Cigdem Boom-Aker

Program Manager
T +49 40 / 23 72 435 64
Cigdem.Aker@nextmedia-hamburg.de

Network

We believe in an open innovation ecosystem – and facilitate cooperation together with these and other supporters:

Public stakeholders

Hamburg’s strong innovation infrastructure

Universities and Education

Connecting science and practice

Initiatives and associations

Visionaries, experts, networkers

Organizers & Events

Platforms for Hamburg innovations

Foundations

Civil society innovation drivers

Contact

This is

Our mission

Promoting media innovations – and making them visible

Hamburg: City of Content

Hamburg's ecosystem

Our crew

Nina Klaß

Paula Lauterbach

Bruno Marks

Rouven Leonavicius

Louisa Zwenger

Angelika Wall

Lara Betz

On parental leave

Cigdem Boom-Aker

Network

Public stakeholders

Universities and Education

Initiatives and associations

Organizers & Events

Foundations

Selected partners and supporters

Hamburg Kreativ Gesellschaft

Hamburg@work

newTV Focus Group

12min.me

dpa

nextReality.Hamburg

next media accelerator

Hamburg Invest

Hamburg Media School

Hochschule für Angewandte Wissenschaften

Universität Hamburg

We are a part of Hamburg Kreativ Gesellschaft mbH.

We are a part of Hamburg Kreativ Gesellschaft mbH.

Contact

This is

Our mission

Promoting media innovations – and making them visible

Hamburg: City of Content

Hamburg's ecosystem

Our crew

Nina Klaß

Paula Lauterbach

Bruno Marks

Rouven Leonavicius

Louisa Zwenger

Angelika Wall

Lara Betz

On parental leave

Cigdem Boom-Aker

Network

Public stakeholders

Universities and Education

Initiatives and associations

Organizers & Events

Foundations

Selected partners and supporters

We are a part of Hamburg Kreativ Gesellschaft mbH.

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