
15. und 16. September 2021
The Innovation Conference for Media
The Conference for Journalism of the Future
Together with our scoopcamp-Board of twelve Hamburg-based content companies, we invite you to the Innovation Conference for Media 2023. The all-day program will focus on monetization strategies for journalism. Experts from the practice will share their insights and the audience of journalism experts will have the opportunity to actively share experiences and challenges.
The innovation conference for media has taken place again: On September 8, 2022, nextMedia.Hamburg hosted the scoopcamp together with dpa. The event focused on monetization strategies for journalism. While experts from the field shared their insights on the core topics of digital revenue, audience and creator economy, the professional audience had the opportunity to actively exchange experiences and challenges.
In the area of Digital Revenue, experts gave an overview of the current situation of journalistic monetization models and addressed the challenges and practicable approaches to solutions in this area. In addition, the topic Audience discussed the importance of data-oriented target group analyses in order to generate informative consumer insights and derive profit-oriented strategies. In the Creator Economy area, experts and visitors looked beyond the confines of the “traditional media” and derived solution models for journalism from the business models of successful influencers.
Retrospect 2022

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Impressions














scoopcamp Essentials

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Jack Riley
Jack Riley is VP Business Development & Revenue Strategy for BuzzFeed News and HuffPost.
Jack Riley won the scoop Award 2022 and was a keynote speaker at scoopcamp 2022. Here he tells us how media companies can succeed in the digital transformation and engage young audiences with news.

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Tina Dingel
Tina Dingel is the CEO of Steady, a service that allows media creators to finance their work through their followers.
In this video, the scoopcamp speaker explains how even big media brands can benefit from the potential of the creator economy and a strong community.

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Nico Wilfer
Nico Wilfer is the Chief Product Officer at the Frankfurter Allgemeine Zeitung and founder of the blogging platform myblog.de.
Here, the scoopcamp speaker talks about the strategies and restructuring that have enabled FAZ to take its position as one of the leading digital news media.
scoopcamp-Board

Sarah Schüle

Lisa Rißmann

Bianca Wibbeke

Cordula Schmitz

Christoph Zimmer

Susan Molzow

Astrid Maier

Isabelle Gardt

Philipp Isfort

Joachim Dreykluft

Holger Volland

Björn Staschen

Katja Fleischmann

Meinolf Ellers
Contact
Rouven Leonavicius
Community & Event Manager
T +49 40 / 23 72 435 61
Rouven.Leonavicius@nextmedia-hamburg.de