We help make your project digitally successful.
You want to make your project better known with a good storytelling strategy? With our Storytelling Funding, we connect you with agencies and storytellers from Hamburg who will work with you on an prominent content strategy for your project. The goal is to make your project digitally successful through good storytelling.
We support creative projects and companies that are active in the areas of sustainability, social business and digitization. As part of our program, you and your project will receive 6,000 to 7,000 euros, from which you can book concrete implementation strategies, consulting and content solutions with the storytellers.
Update
The Storytelling Funding will focus on AI x Storytelling in 2023. You want to participate as a storyteller or project in the next Storytelling Funding? We will inform you about the next application start.
When?
Juni – November 2023
Where?
Hamburg
For storytellers
You want to help an exciting creative project with a focus on solutions for sustainability, social business and digitalization gain more digital attention with the right story? We are looking for storytellers, designers, social media experts and digital strategists who would like to support projects from areas which will be relevant in the future with their expertise.
This is what you can expect if you are in the Storyteller Pool:
- You will be suitably matched and networked with the projects by the jury.
- At the Matching Event, you will get to know your assigned project
- Between the Matching Event and the Storynight you will work with the project on a content strategy for an approximate period of 5-6 working days, providing advice and support with challenges
- The projects invest at least the funding volume of 5,000 – 6,000 euros
- At the Storynight you will present the results together
- A subsequent contract with the projects is intended
The application for storytellers will start on June 19, 2023.
For projects and companies
Your product idea can be as good, but its story has to be told cleverly in order to generate reach. Planning and distributing a consistent content strategy is fundamental to this. Need a social media strategy, want to shoot a corporate video or expand your target audience on TikTok? With our Storytelling Funding, you and your project can book concrete implementation strategies, consultations and content solutions with the storytellers from our Storyteller Pool with the funding of 6,000 – 7,000 euros. We support creative projects and companies from all over Germany that focus on solutions for sustainability, social business and digitalization.
The application for projects and companies will start on July 10, 2023.
The jury
The jury selects 5-6 projects from the applications that are entrepreneurially forward-looking and make a sustainable and creative contribution to society. Based on the challenges each selected project faces in the content area, the jurors then match suitable storytellers from the storyteller pool with the project.
The Storyteller Pool
More storytellers from our Storyteller Pool will be announced here soon.
Urs Spindler
Bente Faust & Daniel Hautmann
Marlene Borchardt
Valerie Scholz
Wildyard
Eva Dietrich & Djenna Wehenpohl
Bianca Wiehmeier
Jessica Louis
Bettina Knoth
Flora Rosenow
Andreas Bruns
Claudia Rinke
Timetable
FAQ - projects and companies
- A subsequent contract with the storytellers selected for you and your project/company is intended
- Your project/company is active in the creative industries at least on a project basis.
- You are working on or in the area social business, sustainability or digitalization.
- We can actually help you and the project with our pool of storytellers.
- The funding can be spent within the performance period and can be intensively supervised by responsible internal contact persons (incl. on-site participation in the matching, December 7, 2022, and final event, February 15, 2022)
- Your project location and place of residence is DACH
Project applications can be submitted from October 4, 2022 to November 21, 2022.
6,000 – 7,000 Euro
The application is straightforward and can be made using an online form. You have to answer the most important questions about your idea or project. We want to know why your project contributes to a sustainable development of our society and economy and where you experience challenges in your content development and strategy and need support from the storytellers. If you have any questions, our program manager Louisa can advise you before submitting your application.
A jury of five experts selects the projects and matches them with suitable storytellers from the storyteller pool. The jury’s decision will be announced on December 1, 2022.
FAQ - creatives and storytellers
The application for Storyteller is now closed.
With the help of a committee, we will put together a pool of storytellers who fit the program. The more accurate the information we get from you, the better we can assess if you’re in!
The following criteria should be met:
- Residence/work location in Hamburg
- You or your agency offer content services
- You are interested in supporting new customers and sustainable companies
- You have time capacities for:
…Wednesday, December 7, 2022 in the afternoon to participate in the Matching Event with companies.
…Wednesday, February 15, 2023 in the evening, to attend the Presentation Event and the presentations of the content solutions.
…5-6 business days between December 7, 2022 and February 15, 2023 to work with the projects on their content challenges and content strategies.
You can apply for the Storyteller Pool between August 18 and September 19, 2022.
We try to get back to you as soon as possible. But in any case you will get a message between September 26 and September 30, 2022.
We will make a framework agreement with you for your participation in the Storyteller pool. We can’t guarantee you a contract with a project in the pool. However, if you are in it, the probability is very high. We calculate with daily rates of 800 Euros.
We would still like to invite you or your content agency to our closing event on Wednesday, February 15, 2023, to give you the opportunity for networking with the content industry of Hamburg.
