Launched in 2003, the project gamecity:Hamburg supports businesses from Hamburg’s gaming industry. The network was founded with the intention of developing Hamburg as an attractive location for the games industry. The plan has proven to be a success: since the launch of gamecity:Hamburg, the number of jobs in the value chain of games has increased from 800 to 4,500 with a good 150 businesses in the segment.

The games industry’s harbour

gamecity:Hamburg is committed to ensuring optimum location conditions for Hamburg-based companies from the digital entertainment industry. gamecity:Hamburg helps these companies to develop collaborations and explore new business segments.

The network, which comprises around 2,000 members, offers a comprehensive range of services for the local industry and companies interested in Hamburg as a location. These include industry meetings, joint trade fair presentations, affordable office spaces, advisory services for start-ups, as well as training programmes and various types of knowledge transfer.

The network itself, related collaboration opportunities, links with the media and IT industries as well as the range of sector-specific support services make Hamburg one of Germany’s leading games locations.

Projects and collaborations of gamecity:Hamburg

Since its foundation in 2003, the network has developed a comprehensive package of measures aimed at promoting Hamburg’s gaming industry:

  • Gamecity Treff & Game City Night

    Gamecity Treff is the regular get-together for the North German games industry. As well as including a brief kick-off discussion on current issues from the industry, Gamecity Treff is all about networking and new collaboration opportunities. Yet the event also goes beyond games topics, as the declared goal is to promote business contacts across all branches of the economy. Gamecity Treff is held four times a year, and participants are asked to sign up in advance. Another event hosted by gamecity:Hamburg is Gamecity Night, an exclusive evening function that is hosted every year. The event caters for stakeholders from the local games industry as well as international guests.

  • together to gamescom

    Joint stands at important fairs such as the gamescom enable smaller businesses in particular to participate in major events while keeping their expenditures low. Trade fairs provide participants with opportunities for developing and fostering international business contacts. At the leading trade fair gamescom, which is held annually in Cologne, a joint Hamburg stand provides approximately 300 square metres of exhibition space for young enterprises and established companies alike.

  • Hamburg Games Conference

    The Hamburg Games Conference, an interdisciplinary event for the games industry, was initiated by the law firm GRAEF Rechtsanwälte. The aim is to discuss the games industry’s diverse facets, while focussing on a different topic during each conference, and to identify the potential for collaboration with other branches of the media and entertainment industry. gamecity:Hamburg has been a longtime supporter of this event.

  • gamecity:Port

    With its gamecity:Port project, Hamburg was the first of Germany’s federal states to respond to the specific, flexible needs of this growing industry. gamecity:Port offers a total of 16 offices at reasonable rates, and contracts can be terminated with only one month's notice. This prevents small businesses, self-employed persons, indie developers and start-ups from being burdened by rental costs during a downturn. Additional offices can be found in this list.

  • Gamecity Lab

    GamecityLab is a joint project with the Hamburg University of Applied Sciences (HAW). It serves as a networking platform for regional companies involved in computerised game manufacturing in the broadest sense. For the purpose of promoting young talent as part of this collaboration, a games module of a master's programme has also been established at the Faculty of Design, Media and Information (DMI). In addition to its collaboration with HAW, the network also fosters relations with other industry-related universities such as the SAE Institute Hamburg, the Macromedia University, and the University of Applied Sciences Wedel.

  • Marketing

    As one of its key tasks, gamecity:Hamburg disseminates information through their own as well as external communication channels. In addition to newsletters and its own Facebook and Twitter profiles, targeted public relations ensure that the industry and/or individual companies and representatives will find their way into the daily media and trade publications. 

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